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Video Director

There is a lot that goes into making a video production. The person who oversees the filming process, known as the Director of Photography (DP), has to work with the director and camera crew to capture all of the shots needed for an entire film or commercial.

This article will tell you everything you need to know about working with your DP to get those perfect shots!

  • Before you get to set, fill in your DP about the project thoroughly. They love a good script. Talk it out ahead. Discuss the gear, and how you want to shoot the story. Don’t leave it up to your Line Producer or Production Manager to do a debrief. You know the story.
  • If you need to scout and you can afford it, take your DP. Take the pressure off and do as much with her before you get to shoot day. Your team can carve out time to talk out concerns and what’s working while scouting. He knows how to work with daylight, and where and what time you can shoot, especially if you’re outdoors. He’ll be happy to get ahead of the shoot day too (and get paid), and have a sense of what he’ll need to pack. Sometimes photos and videos aren’t enough.
  • Make that shot list tight. If you know the script, you know the shots. It’s okay to have more B-roll than you may be able to accomplish. Prioritize the must-haves. Anything extra will be bonus!
  • Set the tone, that’s your job. Everyone wants an easy-going set. It doesn’t mean you aren’t working hard. Make it enjoyable no matter what needs to be done for the day.
  • Be sensitive—he’s an artist too. You want him off sticks, but have you noticed he’s been handheld since 9am? Be mindful of the physical impact of filming and the strength required.
  • A pro-DP wants and cares about your feedback. They want the praise and they want to have input. Give them both. When you have a difference of opinion, keep it professional. If we didn’t vibe, it simply wouldn’t go well for anyone. Remember, it’s about the product. Stand firm in your direction, but be kind and stay cool. This matters as a leader on set, as well as for your reputation.
  • Look out for your DP, down to the tiniest crumb. A hangry DP isn’t cute. Feed him well! It may sound like a small detail that you’ll remember, but catering is king. Give him and the crew enough time to eat. Let them decide if they want to get back to set earlier. Keep him hydrated and caffeinated, if he needs it.

The more compassion and respect you show the DP, the greater the synergy between you until the moment you bump elbows and wrap out. The manifestation of a solid collaboration and deep connection is your gorgeous, smart footage that’s ready to head to post!

Source: https://www.premiumbeat.com/blog/working-with-director-of-photography/ 


Posted in: All Posts, Camera and Editing Services, Online Videos, Video Production, Video Production Tips, Working with a Video Production Company

There was a time when photographers were either Canon or Nikon. But as Sony came into the game, it’s been hard to choose which one is better for your needs. There are some pretty stark differences between these two brands and it may be difficult to decide on just one camera body! The Alpha 1 has an amazing price point at $599 but comes with fewer features than its competitor from Canon that starts at about $2199 USD (body only). With both cameras having several lens options available in each brand, you can’t go wrong whichever way you lean–both offer innovative tech like 4K video recording capabilities and robust handling of high-resolution images making them ideal for professional photography workflows. 

The price discrepancy between these two cameras means that buyers have to make a choice: either get all-in with an expensive system or save money by buying both separately. But which one should you choose? We pitted them head-to face against each other to see if they had anything close in common!

  • Canon R5

45MP full-frame CMOS sensor

8K30 RAW and 4K120 10-bit internal video

Sensor-shift 5-axis image stabilization

Dual pixel CMOS AF II with 1053 points

0.5″ 5.76m-dot OLED EVF

3.2″ vari-angle touchscreen LCD

Subject tracking with deep learning

CFexpress & SD UHS-II memory card slots

  • Sony Alpha 1

50MP full-frame Exmor RS BSI CMOS sensor

8K30 and 4K120 10-bit

4.3K 16-bit RAW video output, S-cinetone

9.44m-dot EVF with 240 fps refresh rate

759-pt. fast hybrid AF, real-time eye AF

5-axis SteadyShot image stabilization

5 GHz MIMO Wi-Fi, 1000BASE-T ethernet

Dual CFexpress type A/SD card slots

Both cameras have huge full-frame CMOS sensors with the Alpha 1 coming in at a slightly larger 50 megapixels compared to the R5’s 45 megapixels. Both cameras obviously offer 8K video, along with 4K at up to 120 frames per second. You also get similar specs down the line with stabilization, auto-focus tech, electronic viewfinders, and card slots.

However, as the video above points out, the Alpha 1 will have advantages with 15+ stops of dynamic range and downsampled 8K (which should help combat potential overheating). Meanwhile. the Canon R5 will most probably be the superior option for stabilization. It also has a flip screen (which could be a pro or a con depending on preference), and its own downsampled 8K, which appears to have solved many of the first reported issues of overheating, as well.

Sources: https://www.premiumbeat.com/blog/sony-alpha-1-vs-canon-eos-r5/ 


Posted in: Camera and Editing Services

After Effects

From tough tutorials to talented content creators, there are so many paths for you to explore in Adobe’s popular video-editing software. But where should you start? The answer is simple: subscribe to the people who make it easy and enjoyable every day! There are a thousand ways to get started with AE but what matters most is how engaging your experience will be – now that we know that, go ahead and sign up for these awesome channels before anything else!

  • Georgie Anna

If you’ve ever wanted to bring your text to life, it might be worth subscribing to Georgie Yana. A motion designer with a love for kinetic typography, Georgie is an After Effects veteran who knows just how difficult animating text can be. And don’t even get her started on those pesky text animators! She has a deep understanding of the intricacies and nuances of animating text in After Effects. She also loves to design kinetic typography, making her an invaluable resource for anyone looking to make their writing spring off the page. Go follow her now!

  • Sonja Geracsek 

Sonja is a motion designer and animation tutor who has been putting out some really original work on her YouTube channel. She served as the sole animator for the Kurzgesagt – In a Nutshell Horror Parasites video, which was released this past summer. She has been working in the animation industry for years and her YouTube channel features original animations that are quite thought-provoking.

  • Emonee LaRussa 

Emonee is a creative force to be reckoned with. She’s done motion graphics work for some of the most popular rappers and singers in the industry, including Kanye West, Ty Dolla $ign, FKA Twigs, Lil Nas X and many more. If you want to know what it’s like working in the music video industry, this channel is for you. It gives an inside look at the process of creating animated videos including conceptualizing and pitching ideas to labels. You’ll also find a video on Pre-Production which discusses her experience coming up with treatments for animation and how she will take these sketches to create a final product.


Posted in: 3D animation, All Posts, Camera and Editing Services

man recording with microphone

As a video producer, one of the most essential tools you can have is a good microphone. While camcorders are getting better and cheaper every year, microphones remain an expensive but important part of your kit that will make or break your videos. Choosing the right type of mic for your videos requires knowledge about what factors matter when it comes to picking out quality mics from bargain bin specials. Today, we’re going to take a look at some different types of microphones including lavalier, shotgun, and desktop options so you can find the perfect fit for your needs. In this article, we will answer the most common questions and clear up any confusion or misconceptions about what makes a good microphone for YouTube vlogging.

  • Built-in microphones

The built-in microphones on new phones are good enough to get the job done, but they’re not going to be as dependable as a microphone you purchase specifically for that purpose. Relying on these mics isn’t ideal, but they can absolutely work if it is all you have. 

  • Directional microphone

If you are like most people, chances are that a directional microphone is new to you. Quite frankly, it’s one of those products that almost always gets overlooked but can make a huge difference in the quality of your videos and audio recordings with smartphones and cameras. When making videos or recording interviews on your smartphone, for instance, there will inevitably be some mechanical sounds such as shutter clicks recorded alongside the actual dialogue. The sound of someone typing on their keyboard can also ruin an otherwise perfect video when they’re not supposed to be heard at all. Directional mini-microphones are probably the best bet for any content creators starting out. They record superior sound to built-in microphones and are usually very affordable. They are basically a miniature shotgun microphone, which mounts on top of handheld cameras or cell phones.

  • Stereo Microphone

Stereo microphones do what the name implies—they record in stereo. This means you’ll have two different channels of audio recorded at the same time, usually facing at slightly different angles. The sound recorded creates a similar experience to how we hear sound in person. The Zoom H4n Pro is a popular choice amongst video producers. It has four built-in microphones which are set to record in the XY pattern. This allows you to have two voices on one side and two on the other so that they can be separated when edited later (with some work).


Posted in: Camera and Editing Services, Online Videos, Video Marketing, Video Production

Cinematic looks for your videos

Hello there videography lovers! How are you feeling these days? Today, we are going to share with you all the secrets about filming, that gives the cinematic look every videographer is looking for. It doesn’t really matter if you have an expensive camera and gear if you don’t know how to use it, right? Most of the people who are starting on this journey think that the more they invest in a good lens or camera, the more chances they have to film good looking videos. The truth is if you know how to use a camera, you could shoot amazing short movies with your smartphone only. Whether you’re just starting out on the incredible adventure of making short films and vlogging videos, or you’re a professional who needs a little refresher, we’re going to share with you today the must-haves to shoot your videos properly. Let’s go! 

  1. Angles

There’s nothing more boring than a video shot from a single angle. Our advice here, is while shooting, try to these capture 4 different angles: a wide shot, a close-up, a portrait, a drone shot. Whether it is to shoot travel or wedding videos, it will give a more dynamic look to your video right away. 

2. Lightening

Lightening is a key component for a great video. The best time to shoot a video if you want that natural light and glow, is during the golden hours: meaning at sunrise and at sunset, so you can use the sunlight as a backlight. 

3. Depth in image

If you are looking for a cinematic look, you must absolutely give depth to your image. Depth is what will change entirely how your shoot looks like, and to achieve that, you must set an aperture at 2,8 at least, to get that beautifully blurred background. The second piece of advice we can give you to reach that depth, its to have two or three fields of view in your view. A shot with only an object or a person in the center is too easy. Try to shoot a foreground and background at least, so you can play around with it. 

4. Lenses 

The last piece of advice and yet the most important one! The choice of lens is one important step that you should consider before buying anything. Depending on what you like to shoot, you will need a different set of lenses. From wide-angle lenses (used to capture landscapes for example) to portrait lenses, the difference is huge. Inform yourself about this whole new chapter about photography and videography, because it will make a huge difference in your videos! 


Posted in: Camera and Editing Services, Online Videos, Video Production, Video Production Tips

Cinematrographer filming a movie.

As a filmmaker, you always need to keep up to date with the latest trends and tips in order to always be ahead of your time and your competitors. This can be done by talking to colleagues, taking training courses, or doing research on the internet. And with these uncertain times of pandemic, you have a lot of time to kill! So here is our list of Youtube accounts to follow to stay on top of the video trends. 😉

  1. Rob Ellis Channel 

If you are looking for cinematographic and dramatic effects on your videos, Rob Ellis is your guy. No matter the budget you’re working with or the gear you have, Rob masterfully shows you how to approach lighting and how light can affect the emotions in your scene. From quick tutorials to downloadable presets, he will teach you everything you need to know. 

Find it here

2. Sydney Baker-Green Channel 

 Sidney has a channel ranging from color grading tutorials, short films, and cinematography setups. For the aspiring filmmaker or colorist, this channel is superior in the fact that the information is one-of-a-kind and his presentation is immaculate.

Find it here

3. Flick Channel 

Felicia Smith is a talented photographer and cinematographer. She shares all of her secrets on her youtube channel, gives pro tips, and teaches you how to get confident on set. No matter if you’re operating the camera, a PA, grip, or just generally interested in filmmaking, there’s a lot to love here as there are videos covering almost everything.

Find it here 

4. PonySmasher Channel David F. Sandberg, who is an amazing director, also has his own youtube channel! From animation to visual effects, you will learn everything you need to know about film production. And if you are a horror movie lover, you might want to take a look at his videos right now.

Source: https://www.premiumbeat.com/blog/youtube-channels-for-filmmakers-2021/ 


Posted in: Camera and Editing Services, Online Video Ads, Online Videos, Video Marketing, Video Production, Video Production Tips

Editing tools - Picture of a girl holding an iphone

In recent years, the technology around smartphones has developed very quickly, and from simple phones used to call friends and family, we have moved on to a tool that also allows you to take pictures and videos of very high quality. The latest models that came out in 2020, offer several cameras built into the phone, allowing you to shoot professional pictures. With all the pictures you take with your smartphone, it is convenient to retouch them directly on the phone. We have therefore selected the best photo editing applications for iPhone and Android.

  1. Lightroom 

Unsurprisingly, the well-known Adobe also offers its services on cell phones with Lightroom, well known on the PC by photographers, both amateur and professional. The free tool allows you to retouch photographs using predefined parameters or much finer settings. The software is obviously aimed at users of premium smartphones since Lightroom is of particular interest when used to retouch pictures in RAW format. And by the way, the application allows you to shoot directly in RAW without going through another application, with a professional mode available to play with many settings.

  1. Picsart

PicsArt moves away from the subject of photo retouching itself and instead addresses the subject of layout, collages, and effects that can embellish the picture before it is shared on social networks. This free application is easy to use and allows you to test many effects, stickers, filters, or frames.

  1. Touchretouch 

We will also mention the excellent TouchRetouch to easily remove “undesirable” elements from your pictures (a passerby on your pretty landscape, dirt that hangs on the table where your beautiful plate is…). Just like other more generalist software, TouchRetouch uses artificial intelligence to fill the void on an area that you have defined and thus erase an undesirable element. The result is sometimes risky but generally allows, after a few attempts, to obtain a rather natural rendering.

  1. VSCO

For its part, VSCO is a very successful vintage editing application. It allows you to apply several filters inspired by old professional cameras, but also to add effects such as image noise to give a silver look to your pictures. VSCO is a clean and efficient tool that allows high-quality rendering. You can also share your images within the application with a community of photographers. Retro effect guaranteed.

Source: https://www.frandroid.com/android/applications/top-applications/203471_les-meilleures-applications-retouche-photo


Posted in: Audience, Camera and Editing Services, Video Production Tips

Choose the right camera

Do you like photography as well as recording videos? You’ve been at it for a while and you want to invest in a new camera or get an even more powerful camera? You are at the right place to answer all your questions! Such an important investment requires a lot of thought in order not to be disappointed with your first purchase… So follow the guide!

  1. Do you prefer photography or videography?

Depending on the activity you practice the most, it is important to choose a camera that will meet your needs. Sony cameras are very well known for making very good quality videos, in addition to being lightweight and easily transportable, for your travels for example. As for the Canon brand, it is famous for its cameras offering all the qualities and settings recommended for a photography pro.  

  1. What will you photograph?

Depending on what you are used to photograph as well, you will have to choose the right camera and the right lenses. If you are more accustomed to portraits, landscape pictures, or microphotography, do your research according to these characteristics. For those who like to take pictures at night, for example, you will have to choose a high enough number of iSO to take your pictures!

  1. What is your budget?

We often forget this, but buying a new camera is above all a question of budget! Indeed, the more you look for a model capable of beautiful things and we a lot of features, the more you will have to put the price on it. Of course, it is not a question of throwing away all your savings to buy the most expensive camera, but you will have to expect to pay no less than 500 dollars if you want to invest in a quality product!

  1. Do you want to upgrade your camera later?

If you want an entry-level camera that will give you the option of adding more components or upgrading later then the best option for you will be either a mirrorless camera or a DSLR. A compact camera with a fixed lens will not give you any future options. But generally, mirrorless cameras and DSLRs will allow you to upgrade and get new lenses, add filters, etc. So if you want to start small and add-on as you learn, choose one of those options.


Posted in: Camera and Editing Services, Online Videos, Working with a Video Production Company

Since the emergence of various communication tools that allow us to communicate remotely, and even more so since the covid19 pandemic that forced us to work remotely, videoconferencing has become increasingly popular. So in this virtual age, we must learn to take care of our personal branding in order to remain as professional virtually as we really are. Here are a few simple tips to follow to look like a pro!

  1. Pay attention to the setting 

It only takes 5 seconds for someone to judge the first impression of you. Knowing this, take the time to settle down properly in a place where you won’t be disturbed, and which is representative of your image. If you want to stay professional, avoid a fake background that represents a beach or a galaxy, it takes away credibility right away. If you are filming yourself in your house, think about tidying up your living room or bedroom, it may seem a detail but your interlocutor can easily transpose the condition of your house to your professional skills. 

  1. Pay attention to the lighting 

Again, it may seem like a detail, but paying attention to the light you use for your videoconference is crucial. Favour natural light, such as from a window for example. If you have no choice but to film yourself at night, remember to put as much light as possible on your face so that you can be seen properly. Youtubers often use a ring light to get a very professional look. 

  1. Pay attention to how you present yourself

Even if it is a videoconference and you are talking through a screen, it is very important to take care of your physical appearance. Several studies have shown that when you dress as if you were going to work when you stay at home, it boosts your self-confidence and thus your abilities at work. So think of an outfit that you will be comfortable in, but that sets the tone for your virtual meeting.


Posted in: Camera and Editing Services, Video Marketing

Man creating a video montage

Being organized is not for everyone! And yet, when it comes to our video projects, the importance of organizing one’s work properly is crucial… Indeed, for small projects, it’s easy to find your way around, but as soon as you have several videos with different soundtracks and files to integrate into the editing, it all becomes more and more confusing. Whether you’re a professional video editor or just doing this as a hobby, you need to learn from the start how to get organized to be more efficient and productive. Also, it will be much easier for you to find your files when they are well organized, and when there is a change to be made to your video editing. So to become a pro, follow the guide!

  1. Start off on the right foot

To get started, import all your files to your working hard drive, and make a copy of all files, whether in the cloud or on another hard drive, it is absolutely necessary to make a copy of your files before flushing the original files to your SD card. 

  1. Step by step 

Afterwards, you will need to create a file on your hard disk if you are used to working on it, or on your desktop if you have enough storage space. You can name this file “Project XX”, and then create sub-folders with the following names: “Source Files” where you will put your source files, “Videos” where you will put all your video files, “Sounds” where you will put all the sounds used in the video, then you can create as many sub-folders as you want to depend on the files you have to integrate in your video. They can be images, gifs, title templates, transition presets etc. You will name your folder accordingly, so “images” folder, “gif” folder…

  1. As easy as it sounds

Once you’ve reached this stage, all you have to do is reproduce the same pattern in your editing software, whether you’re using Adobe Premiere pro or Final Cut pro, the folders and subfolders are pretty much the same, so it’s easy to find your way around. Again, you’ll need to create folders and sub-folders with the names of the files in them. 

  1. Don’t forget the autosave!

Each time you save your project, an autosave file will be created. Remember to group all your autosave files in the same folder if the software does not do it automatically for you. You’re ready to go!


Posted in: Camera and Editing Services, Video Production

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