Have you heard of the new Sony alpha one camera?

February 15, 2021
Sony Alpha One Camera

It is finally out there people! Sony released it’s brand new camera, a 50mp full-frame mirrorless camera capable of shooting 8K video. How cool is that? By all accounts, this camera is an amalgamation of the A7RIV and the A7SIII, which makes it the most technologically innovative camera that Sony has ever released. 

Sony stated: 

“We are always listening to our customers, challenging the industry to bring innovation to the market that goes far beyond their expectations.” said Neal Manowitz, deputy president for Imaging Products and Solutions Americas at Sony Electronics. “Alpha 1 breaks through all existing boundaries, setting a new bar for what creators can accomplish with a single camera. What excites us the most—more than the extensive product feature—is Alpha 1’s ability to capture that which has never been captured before. This camera unlocks a new world of creative possibilities, making the previously impossible now possible.” 

Now with a retail price of 8499,99$, it sure isn’t affordable for everyone. But let’s have a look at all the new features of the camera, just for fun! 

  • New sensor

This is a brand-new sensor from Sony. It’s built with integral memory and paired with an upgraded BIONZ XR imaging processing engine. This allows Alpha 1 to continuously shoot 50.1-megapixel images at 30fps with up to 120 AF/AE calculations per second. This, by the way, is blackout-free. At this speed, that’s a first. 

  • Filming in 8k

The Alpha 1’s 8K video is captured at 8.6k then oversampled to 8K. This always results in a video with better clarity and color than a video shot at the native resolution. Outside of the 8K, the Alpha 1 is also capable of 4K 120p / 60p 10-bit 4:2:2 recording and includes S-Cinetone color. 

  • A heat-dissipating structure

One of the biggest controversies to continually hit the camera news cycle last year was the Canon R5 overheating when shooting at 8K. It’s probably of no coincidence that Sony has specifically highlighted their heat-dissipating structure in the press release. It says:

“A unique heat-dissipating structure keeps the image sensor and image processing engine temperatures within their normal operating range, preventing overheating while maintaining compact body dimensions. This makes it possible to record 8K/30p video continuously for approximately 30 minutes.”

Check all the features of the camera here: https://www.premiumbeat.com/blog/sony-announces-alpha-1-8k-video/ 


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