It’s not a secret that sitting in an incorrect position while working at your desk can put you at risk of chronic pain or injuries. Many people suffer from neck pain, back pain or eye strain due to a non-ergonomic desk setup. Fortunately, you can simply correct your posture by following the basic habits and modifications outlined below.

Buy a comfortable chair that supports your spine

Does your chair support your spine? Your chair should support your lower back correctly. When sitting, there shouldn’t be a gap between the chair and your lower back. If buying a new chair is not an option, lumbar support pillows can also help you maintain a good posture when sitting for long periods of time. 

Adjust your screen 

Is your screen too far away? If you find yourself craning your neck forward to look at your screen, your screen is probably too far and you might have neck pain. To find the perfect screen distance, extend your arms towards your screen – your fingertips should lightly touch your screen.

Find a mouse that fits your hand perfectly

Repetitive motions can cause stress in your muscles. If you feel pain in your fingers and your wrists when using a mouse, it’s probably not the proper size for your hand.

Adjust your sitting position

When sitting, your arms should be parallel to your thighs, sitting in a relaxed position. Your shoulders should not be raised or tight. Moreover, your feet should also lay flat on the floor, without crossing your legs or ankles. Your ankles should also be in front of your knees.

Posted in: All Posts, Audience, Video Production

Within the health and wellness industry, there is a strong opportunity for companies to connect with customers and patients through the use of video. Because this industry is so personal and so diverse, video can help to make an all-important connection between the customer and provider. However, there are various types of video available and using numerous formats can help organizations to reach their audience in a more effective manner.

Educational Videos

One of the most fundamental forms of videos for the health and wellness industry is the educational format. Here, you are teaching your viewers about something. Scheduling this type of educational video on a regular basis and launching it to those who sign up, your patients, or to the world through social media, helps you to build your rapport as a trusted professional. Use educational videos to provide useful information to your customers.

Promotional Videos

It is possible to use video for promotional needs, and when you do, you may find this is one of the most effective ways to build leads and sales. In the health and wellness industry, individuals need to know they are working with a real person, able to get real results, and able to understand what the product or service can do for them. This is where a promotional video can work well. It provides a specific message to your customers, giving them the ability to see how the product or service will impact their lives and needs.

Ideas for Videos

What should a health and wellness company offer, though? The good news is a wide range of video options are available. Here are some examples.

  • A personal trainer may wish to include a few recommended exercises that patients can do at home.
  • A wellness product provider may offer a demonstration of a procedure done in the office.
  • A doctor may offer an educational video about an illness or symptoms of an illness.
  • Promotional videos can share information about why a product is effective.
  • Other promotional videos can showcase the services that the healthcare provider offers.

These are just a few of the many ways businesses can use videos within their health and wellness business to reach customers and to drive leads. In many ways, this can be an exceptional opportunity to connect with customers and create more engagement. Professional quality videos are important here, but personal messages and interactions within them are also important.

Posted in: Video Production Tips